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Product ID: 406100EAU
 
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Harness the Power of Analytics to Improve Customer Satisfaction

OnDemand Webinar (44 minutes)

Use analytics and other customer feedback resources to better understand your organization's customer experience.Data can be a powerful resource for understanding your customers' experience both online and offline. But which data points matter most, and what can we decipher from the analytics we utilize? Find out how to better understand your organization's customer experience and discover ways to use analytics and other customer feedback resources to capture and analyze customer needs for improved satisfaction.

Authors

Danica Jones, Fabricut, Inc

Agenda

Introduction and Overview of Analytics Relating to Customer Experience and Customer Behaviors

Specific Ways to Analyze Data to Better Understand the Customer Experience

Specific Analytics Tools and Data Points Used to Spot Systemic Issues and Friction Points

Review Collection and the Importance of Both Positive and Negative Customer Feedback for Optimizing the Customer Experience

Solutions for Optimizing the Customer Experience Based on Discoveries From Analytics