Sales Professionals' Secret Weapon - Closing Deals Quicker Understanding the Client's Finances
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Taking a crash course in accounting will help any sales professional understand financial rejections better, and help their clients predict ROI.Sales professionals need to have an understanding of the basics of finance and accounting in order to better deal with their clients, owners, and providers of products and services. Quickly understanding EBITDA, ROI, cash flow and other financial items and terms can help sales professionals better relate to their clients and owners, finance and accounting personnel for the client, as well as internally in their own companies. This topic provides a general overview of the financial and accounting elements that are needed to close deals quicker upon understanding clients' finances.
Tim Murphy, C-Level Restaurant Consulting
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